Branding, identity and promotion for an Atlanta-based cleaning company. 

Complete branding, naming and identity for Shoelala - a product designed to protect shoes while traveling. Prepared presentation for sell in to Saks Fifth Avenue and marketing plan.

Creative Direction: Jenn Padgett, Blue Sky Agency
Art Direction: Christy Errico, Blue Sky Agency

Art Direction/Design: Christy Errico, Blue Sky Agency
Writing: Greg Grantham, Blue Sky Agency

Art Direction and Design of a Showroom for the 2014 Spring Apparel Mart at AmericasMart in Atlanta, GA. as well as collateral for the show including Advertising and Look Book.

OFF BROADWAY HOLIDAY DIGITAL LOOKBOOK

Creative Direction: Jenn Padget, Blue Sky Agency
Art Direction: Lacey Valentini, Christy Errico, Blue Sky Agency

CAMPAIGN: GET DRAWN IN

The High Museum has always exhibited something more. For many, the very way it engages visitors transcends the art itself. And the attraction of a masterpiece in Midtown quickly transforms into a personal journey — one that begins on the ground floor and ramps up through a 360-degree narrative.

Before you know it, you’ve become drawn in and connected to the most colorful presentation of eye-opening perspective.

Creative Direction: Greg Grantham, Blue Sky Agency
Art Direction: Christy Errico, Blue Sky Agency

Creative Direction: Vincent Bertault
Design: Christy Errico

Creative Direction: Vincent Bertault
Design: Christy Errico
Production Team: Beau&Bear

Creative Direction: Vincent Bertault
Design: Christy Errico
Production Team: Beau&Bear

TECGEN-FR® is the next generation flame resistant, lightweight line of clothing engineered to keep safety-minded workforces comfortable in environments that present a fire hazard.

In essence, TECGEN-FR® is the premier lightweight FR clothing for workforces who need it most. 

CAMPAIGN: MADE OF SOMETHING MORE

Let’s never forget why we do what we do: The unstoppable workforces in our workwear. The people who put it on and put it all on the line. Their unpredictable offices are the scorching wildlands, oil wells, livewires and manufacturing plants. And every demanding environment in between. We’re talking about a different breed here. Like TECGEN®, one made entirely of something more.

Creative Direction/Writing: Greg Grantham, Blue Sky Agency
Art Direction/Design: Christy Errico, Blue Sky Agency

Event+Graphic Design: Christy Errico

Photography: Mark Tioxin

My chair tells a story of change. When I began design school at Portfolio Center, I was going through a period of major life changes, and I was a bit resistant to it. Moving into the unknown was scary—and although I knew the changes were inevitable, I found myself wishing I could go back in time and stay in my comfort zone. Then it hit me: life is constantly changing. In fact, change is one of the only true constants in life. So instead of being resistant to change and clinging to the comfort of the past, I realized I needed to accept and appreciate the present moment. It too, is impermanent. 

I designed the seat of the chair to be supported by a delta, the symbol of change. It represents the one thing common in all of our lives. The frame of the chair represents the cyclical journey of life. Highs and lows are bridged together by change, and loosely allude to the infinity symbol. The cushion is there to provide comfort through change, because no matter how strong we are, its nice to have support through the transition. Finally, the three dots on either side of the chair represent the three sets of people who have been constant in my life: my grandparents, my parents, and my brother and sister. Remembering that they are always with me, physically or in spirit, helps me to better embrace my journey.